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Features

One guided flow, from goal to results.

Everything a small team needs to plan, make, launch and measure a campaign, in the order you need it.

01 · Brand kit

Paste your website. We'll learn your brand.

Cue reads your site and builds a brand kit in under a minute: logo, colors, fonts, tone of voice, products and offers. You confirm or tweak it once, and every campaign uses it.

  • Products import straight from Shopify stores
  • Spots missing share images and descriptions
  • Checks which tracking tags your site already has
Brand kit · previewpal.io

Colors

#0c0a09#f4efe6#f0a06a#e0784a

Fonts

Inter

JetBrains Mono

Tone

WarmUnhurriedPlayfulThoughtful

Share image and description found

No ad tracking installed yet — we'll help

02 · Goal-first builder

Start with what you want, not a blank prompt.

Each goal comes with its own playbook: the funnel stage, the channels that fit, the numbers to watch and a sensible budget. Pick who it's for, and who it isn't for, and Cue does the rest.

  • Personas drawn from your own site
  • Channel mix explained in plain English
  • Special ad rules flagged automatically
Pick a goal
  • More sales
  • More website traffic
  • More sign-upsSelected
  • More app engagement
  • Grow my newsletter
  • Grow my followers
  • Launch something new

03 · Visuals

On-brand visuals in every size, every time.

Visuals are built from your real logo, colors, fonts and photos, then sized for every placement with text kept clear of each platform's buttons and captions. Edit text, swap images and try layouts without starting over.

  • Feed, Stories, Reels, Shorts, Pins, link ads and display
  • Video storyboards with shots, script and captions
  • Bulk resize from one design
One design, every placement
Feed 4:5
Reels 9:16
Square 1:1
Pin 2:3

Link ad 1.91:1

04 · Copy

Copy that fits each platform's rules.

Hooks, captions, headlines and calls to action written for how each platform reads, then checked against its limits before you see them.

  • Three distinct angles per campaign, not twenty near-copies
  • Hashtags kept to what helps
  • A/B variants on request
Character checks
  • Google Search headline27/30
  • TikTok ad text74/100
  • LinkedIn intro (shown)138/150
  • Pinterest title (shown)36/40

05 · Launch

Export it, schedule it, or publish it.

Download a tidy zip, copy each post platform by platform, or schedule the whole calendar. Direct publishing switches on as each platform approves our app, starting with Meta and Google.

  • Every link tagged for tracking
  • Ad plans laid out campaign → ad set → ad
  • An audit log of everything published
Week 1 · posting calendar

Mon

Reel

Tue

Email

Wed

CarouselPin

Thu

Short

Fri

Story

Sat

Sun

Thread

06 · Measure

Results tied back to your goal.

A guided setup gets Meta Pixel, Conversions API and Google tag working without a developer. Results land on your goal card in plain language, with one clear next step every week.

  • Consent mode set up correctly
  • Weekly “what worked, what's next” summary
  • Health brands kept out of ad tracking on sensitive forms
Goal · sample

More app installs

58 of 100

$1.90 per install · 12 days left

Next best action

Reel B is getting installs at half the cost of Reel A. Move the remaining budget to B and make two more in its style.

07 · Email

Newsletters and follow-ups, built in.

Every campaign can include a newsletter and a short follow-up sequence. A setup wizard handles the sender rules Gmail, Yahoo and Outlook enforce, and every email carries a one-click unsubscribe.

  • Lists and simple segments
  • Clicks and conversions, not unreliable open rates
  • Sending pauses automatically if complaints rise
Follow-up sequence
  1. 1Day 0Your first letter is on its way
  2. 2Day 2How to write a reply worth waiting for
  3. 3Day 5Faster postage, if you want it

Sender authenticated · one-click unsubscribe on

08 · Influencers

Find the creators your audience already trusts.

See creators for your niche with audience size, engagement, themes, fit and a realistic rate range. Get a personal pitch for each one and track every conversation from first message to live post.

  • Built on official platform data — no scraping
  • Disclosure rules included in every brief
  • Real creators instead of AI-generated testimonials
Outreach pipeline · sample
  • To contact8
  • Contacted5
  • Replied3
  • Negotiating2
  • Live1

09 · Brands and teams

One account, every brand you run.

Switch brands from the top bar. Agencies get client workspaces, roles, approvals and white-label reports, so clients see their results and nothing else.

  • Brand-locked templates
  • Approval flow before anything ships
  • Seats and roles per workspace
Brand switcher
  • PreviewPal
  • DeviseAI
  • ScriptureSpace
  • We Build Apps

See it on your own brand.

The Free plan includes one brand and two campaign packages a month. No card needed.

Build my first campaign — free